In the framework of preparation for the 85th UFI Global Congress the Global Association of the Exhibition Industry (UFI) supports VII Europe+Asia Event Forum (EFEA), the most effective communication site for the events industry professionals from European and Asian countries since 2012.
At EFEA, 17-19 January 2018, will start the Russian part of the promo campaign of the 85th UFI Global Congress that will take place on 31st October-3rd November 2018 in Expoforum, St. Petersburg. Every year over 650 event professionals from more than 85 countries gathered in UFI Global Congress. CEOs, young leaders, and international experts showed how businesses can thrive in today’s fast-changing exhibition industry environment. Sergey Alekseev, vice-president of UFI, president of the Russian Union of Exhibitions and Fairs (RUEF) and vice-president of “ExpoForum-International”, highlighted that exhibitions are the second promotion and marketing tool after congresses – their main advantage is face-to-face communication that can be hardly replaced by anything else.
Kai Hattendorf, Managing Director and CEO of UFI looks forward to visit St. Petersburg and EFEA that will open the business year 2018.
UFI — The Global Association of the Exhibition Industry is the global association of trade show organisers, fairground owners, national and international associations of the exhibition industry, and its partners. UFI directly represents around 50,000 exhibition industry employees globally, and also works closely with its 56 national and regional associations members. Around 700 member organisations in 85 countries around the world are presently signed up as members.